Capture > input
If a feature requires the broker to type, it's a feature that fails. We design for "the data shows up by itself".
About
Built with brokers. For brokers.
Closi is an AI-native CRM for US real estate brokerages. We built it side-by-side with our design partner, Celebrity Global Realty, and shaped every feature against the friction brokers actually feel.
Our mission
Every CRM in real estate today is input-driven: broker logs the call, broker updates the stage, broker remembers to follow up. Closi inverts that. Capture is automatic — every WhatsApp message, every email, every meeting transcribed and structured. AI handles the qualification, the cadence, the briefings. The broker is freed to do what AI cannot: close deals, build trust, walk the property.
Our design partner
Celebrity Global Realty is a Florida-based brokerage that ran the entire Closi product development as a co-design exercise. Every PRD started with a friction Celebrity's team described. Every release was QA'd against their real pipeline. The result is a product that knows where brokers actually waste time — because we watched.
Design partner
Celebrity Global Realty
Design Partner since 2025
Florida-based boutique brokerage. Every PRD started with friction Celebrity's team described — and every release was QA'd against their real pipeline.
4
Brokers
3.1k+
Leads in CRM
Florida
HQ
How we build
Opinionated > configurable
Closi ships with strong defaults. 5 cadences, 6 states, persona templates. You customize, not invent from scratch.
Boring tech, sharp UX
Postgres + Next.js + Claude. No experimental stacks. The interesting work is in the UX layer.
Audit everything
Every AI action is logged with cost and reasoning. Compliance is not a feature — it's the foundation.
Want to be a customer?
We onboard one brokerage at a time, with care. Apply and we'll get back in 24h.